
Scholarly application of evolutionary psychology to consumer behaviors, media, advertising, and cultural products via Darwinian modules.
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Scholarly application of evolutionary psychology to consumer behaviors, media, advertising, and cultural products via Darwinian modules.
The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a captivating study of the adaptive reasons behind our behaviors, cognitions, emotions, and perceptions. This lens of analysis suggests how we come to make selections such as choosing a mate, the foods we eat, the gifts that we offer, and more. It also highl...
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Academic analysis of sexual imagery in advertising, depictions of women, mate selection, and pornographic addiction.
Mentions physical risk-taking behaviors in evolutionary consumer contexts.
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Examines religion as a cultural product reflecting evolved human nature.
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Critiques social constructivism in favor of evolutionary explanations for consumption.
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Covers eating disorders, compulsive buying, and pathological gambling as Darwinian dark-side consumption.
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